The Scoop on Stock Images + Stylized Freebies Just for You!

It's no secret, I love Instagram.

Really, it is probably just the designer in me...I'd so much rather SEE your message, than READ it. That being said, how is it that you convey your message and build you image on Instagram?

That's a really big question that can't be answered in a singular blog post. However, one part of the equation is posting consistent, beautiful images that have some element of cohesion. Whether the editing style , the text overlay, content, or color scheme is the same; creating an Instagram grid that is visually appealing can maximize your message and minimize confusion.

But seriously...who has time to take all those pictures!? For crying out loud, I'm a photographer and even I find myself getting grumpy about having to set aside time to shoot and edit photos for my Instagram on a regular basis! Enter today's free resource: Stock Images


What is a stock photograph?

I've been using stock photography since I started my business 2 years ago. Stock photography isn't a photo that you snag off Pintrest...it's a legitimate, high-resolution (typically purchased) photograph that the photographer has given you permission to use (again, usually by purchasing it). If you regram or use a photo off the internet, you should always give a photo credit. However, with stock photography, you use the image as you wish (aside from re-selling it; I typically use mine for mockups and advertising) and you can edit it or overlay text/other graphics etc. As you can imagine, building an arsenal of awesome stock photography can save you a TON of time and effort, and be a powerful resource for your business!


How can I use stock photos for my business?

Like I mentioned above, I typically use stock photography for two purposes: 1) with a text overlay for my Instagram or an Advertisement, or 2) As a background image for a product mockup.

I'll get in to design mockups another time...for now, let's talk about some neat things that you can do with overlaying text!

Here are some examples of text overlay. Images that have a zoomed-in focus and a large blank or neutral space are ideal for text overlay. Maybe you have a workshop you'd like people to attend, or want to let followers know about a new post to your blog, or a product special you have going on. Put that on something pretty!

This is a stock image that I purchased

This is a stock image that I purchased

I can add text, and let people know about upcoming events I'm hosting.

I can add text, and let people know about upcoming events I'm hosting.

Dying to use an image that is a little "busy" and doesn't have a great space for text? Consider adding an opaque bar to your image, and overlaying the text on that! Lucky for you...I've even added some bars to these freebie images!

This is a photo I took in California

This is a photo I took in California

I added an opaque rectangle so that my text would show up better

I added an opaque rectangle so that my text would show up better

I use Photoshop to overlay text on my images, but there are also some great Apps that you can get to put text on your photos. I asked my friend Corrie, who is the queen of text overlay, to give me the skinny on the best Apps to use. She swears by Phonto and Rhonna Designs (just search them in the App Store!)


Ready For your freebies?

I busted out my camera to create a collection of stylized stock images that are perfect for the modern boss babe. Simply click each image below to download your hi-res files! Feel free to use your own filters and editing style, or place text on these images! Please do not resell, or use for vulgar, inflammatory, or derogatory purposes (if you're reading this blog I'm guessing you don't engage in any of those;) DO use them to promote your business and products, or just put a really great quote or message out there! Enjoy!

From My (white) house to yours,

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olivia berg